Auto-reply to comments and connect them to DM flows
Mirr replies to Instagram comments automatically and, when a comment signals intent, fires off a DM too. AI-powered replies keep your tone consistent while you focus on what matters.
Natural-sounding auto-replies posted to every qualifying comment.
High-intent comments escalated to an automated DM instantly.
AI comment replies cut repetitive response work to near zero.
Set response rules
Define what kinds of comments should get a reply and what tone Mirr should use.
Step 1
Set response rules
Define what kinds of comments should get a reply and what tone Mirr should use.
Auto-reply
Every matching comment gets a consistent, on-brand reply posted automatically.
Step 2
Auto-reply
Every matching comment gets a consistent, on-brand reply posted automatically.
Escalate to DM
Comments that signal interest trigger a DM to capture the lead.
Step 3
Escalate to DM
Comments that signal interest trigger a DM to capture the lead.
When your comment volume is too high to respond to manually but too important to ignore
Mirr is built for solo founders and small teams whose posts attract too many comments to handle one by one without losing any lead.
Posts that consistently attract high comment volume
01Comment replies taking up a disproportionate amount of time
02Wanting to route engaged commenters into a DM lead flow
03Needing every reply to sound on-brand and consistent
04